NEW YORK–(Small business WIRE)–Xcel Models, Inc. (NASDAQ: XELB), a media and client products and solutions corporation with unparalleled abilities in livestream buying, today introduced that it has appointed Ken Downing as Resourceful Director of the Halston model, powerful August 1, 2022. Broadly recognized for his tenure as the visionary vogue director of Neiman Marcus, Downing will oversee the evolution of Halston in his new part and provide as the public confront and voice of the brand name, such as by way of hosting Halston livestream periods in excess of all screens.
“This appointment is a further critical stage in bringing our eyesight for Halston to whole fruition and in our wide technique of continuing to establish our dwell-providing ecosystem, supported by perfectly-regarded and authentic personalities, that enables our brands to hook up immediately with customers,” explained Robert W. D’Loren, Chairman and Chief Government Officer of Xcel. “Ken’s innovative vision and experience in manufacturer making are unparalleled and his magnetic, warm identity has manufactured him one of the most very acknowledged and respected folks in style. We’re particularly pleased to carry Ken on board to guidebook the imaginative vision of Halston as we solidify our leadership within just the rapidly-growing retail livestreaming market.”
Xcel Brands is a single of the most significant clothing and jewelry suppliers within the interactive Television set market place and is strategically investing in livestreaming know-how platforms and partnerships. The enterprise provides and distributes attire and add-ons underneath the Halston label, offered at premium shops that incorporate Neiman Marcus, Saks Fifth Avenue and Bloomingdale’s and other folks, together with Macy’s, HSN and extra.
“It’s an honor to reenvision and evolve the long run of Halston, an iconic American luxury model that has been a cultural touchstone for far more than 50 yrs,” reported Ken Downing, Innovative Director of Halston. “Live advertising as a result of livestreaming platforms will go on to be a essential way for Halston to talk and engage directly with clients and fans and the momentum Xcel is constructing by way of these channels will make this an very thrilling time to be part of the company.”
Downing previously served as Senior Vice President and Trend Director for Neiman Marcus, where by he was credited with revitalizing the retailer’s voice by bringing a freshly appropriate and world-wide issue of look at to the manufacturer. His bold fashion proclamations, fearless strategy to seasonal traits, and close interactions with designers and buyers alike assisted catapult Neiman Marcus to a placement of international vogue leadership, even though driving unparalleled gross sales volumes both equally in-retail store and on the internet.
During his tenure at Neiman Marcus, Downing drew on his instinctive know-how of trends and customer buying routines, overseeing the fashion route and impression of the company and serving as the community encounter and voice of the brand name. The business launched a sequence of superior-contact buyer expertise and style-centric electronic initiatives beneath his steering, together with real-time runway style protection, VIP activities and social media interviews with designers, stars, designs and influencers, to cement the company’s relevance amid the subsequent technology of customers.
He also formerly served as Chief Resourceful Officer of international retail developer Triple Five Group All over the world, for which he served launch American Dream, a innovative 3.3 million sq. foot purchasing, dining and enjoyment complex in East Rutherford, New Jersey. For Triple 5, he was accountable for reinventing the retail practical experience for all of the group’s houses by architectural and inside style and design, marketing and marketing and advertising strategies, public relations, and specific events. He joins Halston from Hearst’s HLC Commerce division, exactly where he served as Chief Brand Officer.
Downing retains degrees in style style from the Vogue Institute of Technological know-how (In good shape) and clothing design and style from the Faculty of Apparel Layout and Improvement at Seattle Central Higher education. He now serves on the boards of the In good shape Museum, Providing Great and the With Love Halston Foundation and is a former member of the CFDA/Vogue Manner Fund.
About Xcel Models
Xcel Manufacturers, Inc. (NASDAQ: XELB) is a media and shopper merchandise enterprise engaged in the design and style, generation, promoting, livestreaming, wholesale distribution and immediate-to-shopper revenue of branded clothing, footwear, add-ons, fine jewelry, residence goods and other customer products, and the acquisition of dynamic client way of living brand names. Xcel was launched in 2011 with a vision to reimagine shopping, entertainment and social media as just one detail. Xcel owns the Judith Ripka, Halston, Logo by Lori Goldstein, and C. Surprise brand names and a minority stake in the Isaac Mizrahi model. It also owns and manages the Longaberger brand through its controlling curiosity in Longaberger Licensing LLC. Xcel is revolutionary a correct omni-channel revenue method that incorporates the marketing and sale of products below its brands through interactive television, electronic livestream procuring, brick-and-mortar retail and e-commerce channels. The company’s models have created practically $3 billion in retail profits by using livestreaming in interactive television and digital channels by yourself.
Headquartered in New York Metropolis, Xcel Manufacturers is led by an executive crew with sizeable livestreaming, creation, merchandising, design and style, promoting, retailing and licensing practical experience and has a verified track file of success in elevating branded shopper solutions businesses. With an experienced group of industry experts centered on style, manufacturing and digital internet marketing, Xcel maintains management of products excellent and marketing across all of its merchandise classes and distribution channels. Xcel differentiates by style. www.xcelbrands.com
Roy Halston Frowick was the creator of luxury American fashion, whose groundbreaking designs nevertheless affect and encourage us today. Launched in the 1960’s, the HALSTON label took the vogue industry by storm. Originally identified for his innovation in millinery, Halston used his signature products of jersey, cashmere and suede to reinvent the jumpsuit, the shirtdress, and the basic caftan, completely leaving his mark on fashion. The 1970’s and the era of Studio 54 became synonymous with Halston’s layouts. Shortly just after, he was named “the leading vogue designer in America” by Newsweek. His robust connection to pop culture was apparent by means of his close friends and shoppers, which integrated Andy Warhol, Bianca Jagger, Elizabeth Taylor and Anjelica Huston. Halston went on to make one particular of the most effective-marketing fragrances of all time in his signature tear-fall shaped perfume bottle developed by Elsa Peretti. Halston designed potent codes that are quintessential to the brand name even to this day, as a new crew of innovators proceed to evolve the HALSTON legacy by way of its numerous collections. HALSTON has been worn by contemporary design icons including Gisele Bundchen and Halle Berry between many some others, and is carried by some of the world’s leading suppliers which includes Neiman Marcus, Saks Fifth Avenue, Web-A-Porter and Harvey Nichols, and suppliers throughout the world. For much more data, please take a look at www.HALSTON.com.